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Check out our money back guarantee on the Optimum Performance Programmes. Click here for more Fill in the 'keep in touch' section to receive free sales tips every week. Click here for more Low cost seminars, full of valuable sales advice. Click here for more Sales Tip: There are many explanations for why people buy. When all the different reasons are boiled down, they come to two basic principles; to achieve gain... Click here for more Sales Tip: Most of us need to provide written quotations in our businesses. So it must seem just a little strange to be seeing this headline. A... Click here for more Sales Tip: We all like to be appreciated, don’t we? In fact, studies have shown that salespeople are more motivated by being recognised for their skill and... Click here for more Sales Tip: A very powerful motivator for all of us is the fear of loss. We are much more strongly motivated by this than we are by the prospect of gain. So,... Click here for more

Seminars » Power selling principles

Selling through a recession

In times of difficulty the first instinct is to cut all unnecessary...more

Low cost ways to win new customers

Somewhere in our business lives we all need to find new customers....more

Maximising business from existing customers

The easiest customer to sell to is the one you have already...more

Power selling principles

7 principles that you can employ in your business that will double...more

Closing more orders

One of the hardest things most of us experience is asking for the...more

7 secrets of stellar salespeople

Would you like to be one of those people who can sell snow to Eskimos?...more

Negotiating to win

Most of us have to negotiate in our business lives, and most of us...more

Selling your service for maximum value

Those of us who sell a service are only too well aware how difficult...more

Power selling principles

7 principles that you can employ in your business that will double both your turnover and your profit margins.

Every one of the 7 principles has been scientifically proven, and many of them, used alone, have enabled businesses to double their sales.

These principles are the result of the latest thinking in human behaviour. You will not have seen the application of these ideas anywhere else.

Learn about

Decoy offers
The value of Nothing
Imprinting and the power of Price
The principle of reciprocity
Cognitive Dissonance
Social Proof
The Word (that will double your response rates)

Optimum Performance Programme

This is a high impact extensive support programme to really supercharge your sales. Designed for the truly ambitious business owner it offers

Guaranteed results

Does your sales process tick all the boxes?

Is your business performing as you would like it to? Contact us and we’ll send you a checklist to use in your own time and to analyse your sales effectiveness. We’ll even come along and help you interpret the results, free of charge.