Identify the pain
There are many explanations for why people buy. When all the...moreDon’t send quotations
Most of us need to provide written quotations in our businesses....moreGive small gifts
We all like to be appreciated, don’t we? In fact, studies have...moreCreate limited time offers
A very powerful motivator for all of us is the fear of loss. We...moreCreate limited time offers
A very powerful motivator for all of us is
the fear of loss. We are much more strongly motivated by this than we are by
the prospect of gain. So, when you create a special offer for your customers
(motivation: gain) include a time by which they must order or else they will
miss out (motivation: avoid loss). This way you give them 2 reasons to buy from
you, rather than one.
You’ll see companies selling seminars doing
this a lot. It allows them to judge the demand, and therefore decide early
whether to cancel, step up their marketing, or reduce their marketing because
they are approaching capacity.
This is a high impact extensive support programme to really supercharge your sales. Designed for the truly ambitious business owner it offers
Is your business performing as you would like it to? Contact us and we’ll send you a checklist to use in your own time and to analyse your sales effectiveness. We’ll even come along and help you interpret the results, free of charge.